Cheap trick I know but hey it probably got your attention.
Tiger Woods, having just won the Farmer’s Insurance Open yesterday for the 7th time, most certainly does not qualify as a failure. But if you and I were to reframe his career stats, which undoubtedly, will go down as the best ever, he’ll still have a losing record for his career. Did you catch that?
Don’t get me wrong, his 25% win percentage is one of the best ever, but that still means that 3 tournaments out of 4, he looses.
The good news for you and I is that, we, in most cases, do not have near as much pressure on us to succeed as Tiger Woods does. We don’t have millions if not billions of dollars invested in our image and whether or not we can chip off the fringe to inside of 3 feet of the cup.
Luckily for us, this is where grace enters the picture.
Now I must confess that I am probably one of the worst people in the world when it comes to extending grace, especially to myself. I expect great things, and expect to get a hole in one each and every time. And to keep the sports metaphor rolling, when I do need a Mulligan, I more or less drop to my knees in utter defeat.
Ever heard the phrase “Failure is NOT an option?” Well, whoever coined that one, should be taken out back and put to pasture. The reality is that failure actually is an option and a good one at that! Failure teaches us, each and every time how to live our dream better, or how to create that experience better, or how to be a better author, photographer, builder, artist, etc.
Creating experiences that change and impact culture will always involve one failure or another. But that’s ok!
Lets listen to Nike on this one, and be like Tiger! He fails 3 out of 4 times!
How can you apply this strategy to the experiences you create or the way you engage your audience?
Share your thoughts below!
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